Project Background
Take "culture" as the core, take "innovation" as the main line and "space" as the carrier to fully display the characteristics of the brand
Project Concept
Grassland culture refers to a culture adapted to the grassland ecological environment jointly created by ancestors, tribes and nationalities living in the grassland area for generations. This culture includes grassland people's mode of production, lifestyle and corresponding customs, social systems, ideas, religious beliefs, literature and art, among which the value system is its core content.
There are ancient and mysterious Reindeer Ewenki people living in the deep forest of Daxinganling. They are the living fossils of the northern hunting people, the last hunting people in China, and the only deer tribe in China
Floor Plan
The dynamic line design in the space considers the needs of different users, reduces the generation of cross dynamic lines, and makes the layout and dynamic lines more scientific.
Interior Renderings
Combined with the Oroqen reindeer culture, the door head is decorated with antlers. The main color of Inner Mongolia decoration is blue, which is the main color of the overall store door ligh。
The ceiling is inspired by the yurt, and the interior decoration is a combination of Mongolian culture and fashion innovation。
Wall birch bark is inspired by Oroqen culture. Wall decoration combines artistic techniques to create a sense of fashion.
Combined with the Oroqen reindeer culture, the door head is decorated with antlers. The main color of Inner Mongolia decoration is blue, which is the main color of the overall store door ligh。
The ceiling is inspired by the yurt, and the interior decoration is a combination of Mongolian culture and fashion innovation。
Wall birch bark is inspired by Oroqen culture. Wall decoration combines artistic techniques to create a sense of fashion.
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